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6 Best Website Visitor Tracking Software For More Leads

If you are serious about putting up your own business, leaving things by chance is never an option. When people visit your website, logically, it means that they’re interested in what you have to offer...

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Discover Your Website Conversion Tracking Issues to Win The Sales Game

Active conversion tracking is paramount for the overall success of your business. Everyone in your business, from marketing and sales departments to the board of directors, can benefit from active...

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9 Ways To Do Comprehensive User Research [Complete Guide]

User research is one of the most important activities for early-stage companies and their products. All of your team’s hard work won’t matter if the product you create isn’t of value to anyone. For...

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Essential Email KPIs You Can’t Afford to Ignore

According to email usage statistics, 99% of people in the UK check their personal emails daily. Are your marketing emails among the ones that they open, or could your campaigns do better? Most business...

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4 Ways Small Businesses Can Use Analytics to Boost Marketing Efforts

This past year saw a massive shift in the way businesses and marketers interact with their customers. Customers are increasingly using e-commerce websites and social media to do their shopping. This...

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7 Eye-Popping Marketing Statistics That Will Define the Future of Marketing

This COVID-19 pandemic affected different industries differently. Some industries boomed while others were on the receiving end of this pandemic. For instance, the e-commerce and entertainment industry...

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How To Choose The Best Customer Analytics Software [Updated 2022]

The modern market is highly competitive, and only businesses that utilize the right tools are still winning. Today’s most powerful tools serve to collect a vast amount of data about visitor stats,...

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What Consumer Behavior Insights Are and How to Start Using Them for Business...

Having a large, loyal consumer base is imperative for a successful business. But how do you create such a consumer base? To generate and maintain customer loyalty, you must know your target audience...

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5 OptKit Alternatives to Boost Conversion Rates on Your Websites 

If you’re looking to boost conversions on your websites, there are a lot of tools and strategies that are available to help you achieve your goals. From A/B testing tools to live chat tools, analytics...

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7 Most Important Website Engagement Metrics for Your Business

In the digital age, having a website for your business is essential, but simply having a website isn’t enough. It’s crucial to measure website engagement metrics to gauge the success of your website...

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